May 23, 2017

The elderly patient: our forgotten market

The advent of the internet has forced our hand to market to patients through Facebook, Twitter, Snap Chat and Instagram.  But are we neglecting an important sector that is not drawn to social media for its information regarding plastic and aesthetic surgery? According to the Australian Bureau of Statistics, the number of older adults has …

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Highlights from the Cosmetic Surgery Databank Statistics 2016

The American Society of Aesthetic Plastic Surgeons recently published 20 year national data on surgical and non-surgical cosmetic procedures. The data is based on questionnaire results from 795 plastic surgeons and projected to reflect a nationwide result. Highlights include: In 2016, surgical procedures rose by 3.5% and non-surgical procedures rose by 7% The surgical procedures …

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